Clark Memorial Hospital Wins Two Awards In 2001 National Health Information Awards Program
Clark Memorial Hospital was selected as a winner in the eighth annual National Health Information Awards. This program recognizes the nation’s best in consumer health information programs and materials.
Clark Memorial’s annual Men’s Health Fair and Car Show received a Gold Award for Best Special Health Event Program and Bryan Bear, senior marketing and public relations specialist, won a Merit Award for Best Newspaper Article for Osteoporosis and Men.
“We are very honored the National Health Information Awards Program recognized the hard work and dedication of everyone who helps make our men’s health program such a success,” says Tom Hilburn, RN, men’s health coordinator for Clark Memorial Hospital.
Clark Memorial Hospital competed against a virtual who’s who in the consumer health field, including nationally renowned organizations such as American Diabetes Association, American Red Cross, Blue Cross & Blue Shield, The Cleveland Clinic, Inova Health System, Kaiser Permanente, Loyola University Health System, The Mayo Clinic, March of Dimes, and The National Institute of Health.
The judges were a panel of health information experts who selected gold, silver, bronze, and merit winners from a field of nearly 1,000 individual entries. Clark Memorial Hospital was the only hospital in Louisville and southern Indiana recognized by the Health Information Awards.
According to Patricia Henze, Executive Director of the Health Information Resource Center, “These awards set an industry standard of quality for consumer health materials. This ‘seal of quality’ helps health professionals find the best consumer health information resources for their programs.”
Clark Memorial Hospital’s Men’s Health Fair and Car Show is an annual event educating men and their families on the importance of health prevention and early detection. Since its first year in 1999, more than 1,500 men and their families have attended the event.
In addition, more than 3,200 individual screenings have been performed since 1999, including total lipid profiles, blood pressure, stroke risk factor assessments, osteoporosis screenings, blood sugar tests, body fat analysis, depression /stress tests, pulse oximetry, skin cancer screenings, foot screenings, and vision screenings.
The 2001 event was supported by an educational grant from Pfizer Pharmaceutical. Other sponsors included the Christian Hot Rod Association of southern Indiana, McDonalds of southern Indiana, WSFR radio station.
Bryan Bear wrote Osteoporosis and Men in May 2000 after discovering he had osteopenia, or low bone density, which can result in osteoporosis if not treated. The story first ran in The Evening News and was followed up by television stories WHAS-11 and WAVE-3.
“I wanted to educate men about their possible risk for the disease, as well the population in general on the importance of detecting osteoporosis early,” says Bear.
Clark Memorial Hospital performed 437 PIXI screenings in June of 2000, a 437 percent increase more than 1999. Of those screenings, more than 100 people called the hospital in response to the story and, of those people, 26 men and 29 women received PIXI screenings. A total of 41 people were referred to their physician for a follow-up appointment.
The Health Information Awards program is coordinated by the Health Information Resource Center, a national private sector clearinghouse for consumer health information programs and materials. The Center, which houses a large collection of public and private sector materials, promotes the distribution of accurate, timely consumer health information materials for professionals and managers in the health care industry.
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